Imagine for a moment, that you could place an ad in the Sunday paper, and that on Monday, the paper would call you and tell you how not just how many people bought a paper, but also how many people looked at and read your advertisement all the way through.

Sound too good to be true? Hardly! The World Wide Web provides information at this level right now. Detailed reports tell advertisers how many times each and every page on their World Wide Web site was viewed, allowing advertisers to gauge the effectiveness of their presence on the World Wide Web.

What if the newspaper could tell you how long potential customers viewed your ad? Then what if they could tell you how many customers were motivated by your ad to take action.? With the Netmar Statistician, all of this information becomes available to you. The Netmar Statistician gives Netmar customers access to advanced statistics such as average view time and retention, allowing you to maximize the effectiveness of your Web site by knowing exactly which pages get your audience's attention and which seem to need improvement in order to garner a better response from your audience.

Average view time is simply the average length of time that viewers look at a single page. It is measured by recording the time at which the request for the file was made, and subtracting from the time at which the same machine makes another request.

Retention is a measure of the viewers who, after loading a particular file, load another from the server within a predefined time-out period. It is a measure of visitors "retained" on the server by a particular page.

Anyone can place a counter on their page and count the number of "hits", but Netmar, Inc. has designed a system which provides detailed reports on the activity of its clients' home pages. Our reports tell our users how many visitors their page had, and also tells our users how effective each of their pages are. In a medium where anyone can become a publisher, it is absolutely vital to your marketing efforts that your pages stand out among the all the noise. The Netmar Statistician allows our clients to quickly tell what is and isn't working with their web pages, so that they can make revisions and keep their web pages on the very cutting edge.

The bottom line on the World Wide Web is response. Everyone has answers when you ask them how to get traffic to your Web site.

But ask them how to keep visitors at your web site, or how to turn those visitors into customers, and you may find that the answers are not as forthcoming

The Netmar Statistician allows you to make absolutely sure that you are doing it right the first time.